Best Shopify Apps 2024

Today, the e-commerce market is immensely competitive. Shopify, being one of the most popular and growing e-commerce platforms has tons of apps that merchants can pick. With each year, the number of apps is rapidly increasing. You might have an idea of a feature that you want to have in your store, then you go to the Shopify app store and click a category that you are interested in. Out of a sudden, you see a bunch of choices for each of the categories and you are not sure which one is the one for that fits your needs. But don't worry, In this article, we will help you discover the essential qualities that good apps have and give you a better understanding of finding a good app in the Shopify apps store!

Apps are crucial for any Shopify store and can grow your business fast and enhance customer experience. In this guide article, we will explore the top Shopify apps that are worth trying, wherever you are just starting your first Shopify store or you are already on the market for some time, picking the right app can help you in more than just one way. Before getting to the apps, let's first explain the important points to consider when picking the app.

App categories in the Shopify app store

App categories in Shopify app store
App categories in Shopify app store

By going to Shopify app store you can pick a category that you wish to browse. The main categories include:

  • Finding products: Apps that help merchants find and source products for their store (dropshipping, finding suppliers, etc…),
  • Selling products: Apps that help merchants display and sell products to customers (such as subscriptions, gifts, digital products, product variant apps, blockchains, etc…),
  • Orders and shipping: Apps that help merchants manage and process orders for customers (apps to manage orders, fulfill orders, apps for delivery and pickup, etc…),
  • Store design: Apps that help merchants customize the look and feel of their store (custom store pages, apps for navigation and search, store alert apps, page enhancements, etc…),
  • Marketing and conversion: Apps that help merchants promote and motivate customers to buy (such as bundles and cart modifications),
  • Store management: Apps that help merchants manage their store (customer account apps, support apps, finances apps, analytics apps, etc…).

There are a bunch of subcategories under each of the main categories and you can find all of them by going to this link. As you can see the choice when picking the app you want is very abstract. In the next section, we will explain all the things to consider when comparing and picking apps and the most important points to look at when you are picking an app.

Key things to look for when picking an app

You can easily be overwhelmed when comparing different apps and when you are not sure what exactly you should be looking for, especially if you are new to the scene of managing an e-commerce store. Here, we will list the most important things to always check before installing an app.

Functionality and features

First thing, the obvious. You should carefully read the description of the app and ask yourself if the app is offering you exactly what you are looking for. Look at any tutorial videos or presentations that the app might have to get a general idea of the features. A good app will always provide a clear description of its key features and provide a clear introduction video.

User Interface (UI)

A good app will never be complicated to use. The app should be easy to use and it generally should have a low learning curve so you can get adapted to it quickly. Navigation throughout the application should be simple so you don't get confused with high amounts of information. By looking at some screenshots of the app in the Shopify store, you will get a general understanding of how the app looks like, but to get a feel of it, the only way for you to decide and try if the user interface is comfortable to use is by simply using the app. You can do that by installing the app and trying it yourself, most apps should offer a free trial for you to try their app which is another big advantage that the app should have.

Pricing plans

Important factors to consider are the pricing plans of the app. Great apps will always have free plans available. This way, merchants like you can try the app completely for free and get used to using the app. This means that when you are comfortable with the app and the app has what you need, then you will want to upgrade the plan. Plans should be flexible and most apps do offer many different plans that you can pick from. When comparing apps, always look at the pricing model and see if it's something worth investing in.

Reviews and ratings

A very reliable and quick way to sometimes tell if an app is good is by simply checking the reviews from other merchants. In the Shopify App Store, app ratings are based on a star system. The greatest rating is 5 stars and the lowest rating is 1 star. You can also see the statistics on how many stars each app receives. However instead of just looking at the stars, it's sometimes also worth reading the reviews from other merchants and their experience with the app.

Ratings of Seal Subscriptions
Ratings of Seal Subscriptions

Support and documentation

In the beginning, you might have certain questions and wonder where you can access certain settings of an app. The apps that have comprehensive guides and structured FAQs (Frequently Asked Questions) make it easier for you to resolve any problems that you have and quickly find the answer to the solution. In the case of not finding an answer on the webpage of the app or in the FAQs, a big advantage of the app is that it has an active and responsive support team. 

Scalability and updates

Another thing to consider is to look at the app from a long-term perspective. Will the app accommodate your business growth? Ensure the app scales as your needs evolve. Of course, it's also worth checking out if the app is not outdated and if it has frequent updates. This way the app is likely there to stay relevant and secure.

Top 5 recommended apps in Shopify to try in 2024

1. Seal Subscriptions app - Shopify subscription app  (Best choice!)

Seal subscriptions app is by far a go-to option app that you need to consider using in your store. The subscription business has evolved exponentially in the past few years and it's still growing. Subscription is a functionality in your shop where customers can sign up to receive specific products at regular intervals (weekly, monthly, bi-weekly, etc…). This way customers are more connected with your products and there is a better chance they stay committed with their choices. Seal Subscriptions gives you full control over your subscribers, products, discounts, churn rate, cancellations, and more!

You can read more about how to view and manage subscriptions in Seal at this link

Key features of Seal Subscriptions:

  • 0% transactions on all subscriptions on all plans,
  • Gives full and easy control over your subscribers, products, discounts, and more!
  • Sell classic and prepaid subscriptions,
  • Loyalty features offer tiered discounts, custom shipping, gifts & more!
  • Magic links give customers easy access to their subscriptions,
  • Bunch of different pricing that you can set such as custom pricing, dynamic pricing, fixed pricing, etc…
  • Integrations with other apps such as Bundler
  • Extensive analytics where you can get ideas on improvement,
  • Payment calendar that gives you a full overview of the upcoming payments, skipped payments, failed payments, etc…
  • Fixed schedules allow you to create predefined fixed schedules, so your customers can get charged on specific dates,
  • Great tutorials and instructions for new merchants to get used to the app,
  • Great inventory control and forecast,
  • Outstanding support team.

Pricing plans of Seal Subscriptions:

  • FREE FOR LIFE plan: Up to 150 subscriptions, multi-language support, product swaps, tiered discounts and more,
  • Supersale plan for $4.95 per month: Up to 750 subscriptions, discount on product swaps, subscription login form, reminders, global statistics insight, API & webhooks, and more,
  • Leader plan (best value) for $49.99 per month: Up to 55000 total subscriptions, custom email domain, loyalty discounts, out-of-stock alerts, priority support, and more,
  • Mega Star plan for $149 per month: Up to 150000 total subscriptions, dedicated success manager, robust API & webhooks, delivery profiles, and more,
  • Option for custom enterprise plan

So, as you can see Seal Subscriptions offers everything that you need to start a subscription business in your Shopify store. It doesn't just excel in the subscription market but it's also making waves across the entire e-commerce market due to its success.

2. Bundler - the Shopify bundle app (Recommended!)

Bundler is one of the cheapest, most affordable bundling apps on the market. Bundler allows you to promote your products in a way you might have never thought before. By combining products it allows you to create many different types of bundles and offer discounts to customers if they buy specific products together. The widget looks great and by customizing it to any way you want, your customers will get the attention of new promotions that you create with bundles. It is without a doubt a go-to app when it comes to promoting products in Shopify. It also comes with great integration options for other apps such as the previously mentioned Seal Subscriptions.

Key features of Bundler - Product Bundles:

  • Cheapest bundling app in the market,
  • 5+ types of bundles such as classic, mix & match, tiered bundle, volume bundle, and more,
  • Highly customizable and flexible,
  • 4+ different discount options such as fixed discounts and percentage discounts,
  • Great tutorials and instructions for new merchants to get used to the app,
  • Funnel feature used to promote the bundle widget at other places on your store such as the cart page,
  • Great analytics page,
  • Outstanding support team.

Pricing plans of Bundler - Product Bundles:

  • FREE plan that comes with unlimited bundles, customizable bundles, custom product images, volume discounts, and unlimited orders.
  • Affordable premium plan for $6.99 per month includes mix & match bundle type, variant level bundles, landing pages, discounts in cart, funnels, and more!
  • Affordable executive plan for $12.99 per month includes analytics, total revenue, conversions graph, total sales graph, best-performing bundles, and more!

So as you can see Bundler is an app that can significantly help you promote your products and increase revenue growth!

3.  CartBot: Auto add to cart (Great choice!)


Other popular apps are the ones that can manage and work with your cart to make cart management easier for you. This is exactly what CartBot does. CartBot allows you to automatically add specific products to the customer's cart when they buy other specific products. You can configure cart bots in many ways and enable the option to change the bot trigger (which means to trigger the bot at different conditions). It also has great integration support with Bundler - Product Bundles, which means that you can have an option to automatically apply discounts to the added products in the cart.

Key features of CartBot: Auto add to cart:

  • Comes with a completely free plan that allows you basic automatization of adding products to the cart,
  • One of the easiest-to-set-up apps on the market,
  • Create bots based on products & based on cart value,
  • Advanced minimum & maximum quantity conditions,
  • Option to schedule bots,
  • Different bot trigger options.

Pricing plans of CartBot: Auto add to cart:

  • FREE plan that comes with custom product conditions, flexible cart value limits, easy item replacements, and “reverse” bot setup,
  • Premium plan for $9.99 that comes with advanced mix & match quantity conditions, cart & product conditions, schedule bots, unlimited bots, and priority support.

4. PageFly Landing Page Builder

Another demanding and very popular apps are page-building apps. PageFly is a very powerful page builder that allows you to take page building on your store to the next level. A major focus of PageFly is, that you don't need any prior coding knowledge and can build the page with their very simple drag-and-drop system. It provides great customization options with many different elements that you can use on your site. Like other great apps, PageFly has great integration support for many, including Bundler and Seal Subscriptions. You also have a choice of picking over dozens of templates that PageFly provides to make your work faster and more efficient.

Key features of PageFly Landing Page Builder:

  • No prior coding knowledge required, everything is drag-and-drop based,
  • Great integration with other Shopify apps,
  • A variety of themes are available,
  • Responsive for mobile and tablet displays where you can customize every screen size individually,
  • Optimized for speed.

Pricing plans of PageFly:

  • One slot available for FREE with all essential features and 24/7 live chat support
  • Pay-as-you-go plan starting at $24 per month: 5-50 slots and every available template
  • Unlimited plan for $100 per month: unlimited slots and priority 24/7 support

5. DSers - AliExpress Dropshipping

DSers is immensely popular on the market. Not only because of Shopify but also because of other e-commerce platforms such as WooCommerce and Wix. It is a go-to app for finding suppliers and finding new products in the fastest way possible. With DSers, you can find cheaper suppliers, import products from various sources, find better and more reliable suppliers, and more! It is widely used by dozens of merchants on the market.

Key features of DSers - AliExpress Dropshipping:

  • Managing multiple Shopify stores in one account,
  • One-click option to publish products to Shopify,
  • Automatically Sync Shopify orders,
  • Applying pricing rules to Shopify products,
  • A bunch of possible integrations

Pricing plans of DSers - AliExpress Dropshipping:

  • FREE plan available that comes with a 3000 product limit, support, automated order status sync, managing 3 stores,
  • Advanced plan available for $19.90 per month that comes with a 20.000 product limit, advanced and bundle mapping, and more,
  • Pro plan is available for $49.90 per month which comes with a 75.000 product limit, where you can manage multi-platform in one account.


In the e-commerce business, finding the right apps can make all the difference. Remember that the best app for business depends on your unique needs and goals. We hope this article helps you find the right app for your needs and helps you explore the top Shopify apps and integrate them seamlessly into your store!

Here's to a successful 2024 filled with growth, innovation, and satisfied customers!

Happy selling! 🛒